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QuA designed the online shop for telecom company Orange. The Orange online shop needed to reflect the strong Orange brand, and trigger the visitor into buying the product.
The website offers a whole range of features, in a visually simple, strong and functional environment. It provides the possibility to buy Orange products and services in a very personal setting. This feeling was created by adding a ‘Behind the scenes’ section, a photo gallery and a series of games in which the visitor gets to know more about Orange and its products.
QuA Associates has been awarded the Red Dot Award for Communication Design 2005 for the concept and design of the online shop. It was also nominated twice: in 2005 for De Nederlandse Design Prijzen and for 2007 with the Deutscher Design Preis. |
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